Capturing the ideas that created three Amazon.com #1 business bestsellers, Scott McKain presents cutting-edge ideas with razor-sharp clarity for audiences around the world.

Scott McKain’s book, Collapse of Distinction: Stand Out and Move Up While Your Competition Fails was named one of the “Ten Best Business Books” of the year by the Miami Herald, Sacramento Bee, and numerous other major publications.

His previous books, ALL Business is Show Business and What Customers REALLY Want take a groundbreaking approach to assist organizations and professionals deliver what Scott calls the “Ultimate Customer Experience ®.”

He is also the Co-founder and Principal of The Value Added Institute, a think-tank that examines the role of the customer experience in creating significant advances in the level of client loyalty. He has been honored with induction into the “Professional Speakers Hall of Fame” — and is a member of the “Speakers Roundtable,” an elite group of twenty business speakers considered by many to be among the best in the world.

He has served on the Board of Directors of the National Safety Council and the National Speakers Association. He has been named as a “Hoosier Hero” in his home state because of his commitment to youth and philanthropy.

Scott McKain has made several appearances on FOX News Network as an Analyst and Commentator. His platform presentations have run the gamut from the White House lawn with the President in the audience carried live on CNN and NBC’s Today Show… to a remote outpost near the Amazon… all 50 states, seven Canadian provinces… and from Singapore to Sweden… Mexico to Morocco.

From a one-hour keynote and full-day intensive seminars — to consulting and live online events — many leading organizations seek Scott McKain to provide the critical education and insight that changes behavior and grows organizations AND people.  

Social Media in Action.   In today’s Facebook/Twitter/social media world, a dissatisfied customer now has a platform to broadcast his or her opinions regarding your organization to the world instantaneously. In this environment, it’s never been more important to understand and execute the steps necessary to create the “ultimate customer experience.” McKain is one of about 150 living members of the Professional Speakers Hall of Fame. He was also recently recognized by Social Media Marketing Magazine as one of the fifty most influential marketing authors on Twitter and GenJuice, a leading resource for emerging professionals, as one of the “Top 25” people for Gen Y and Millennial leaders to follow on Twitter.

Creating Differentiation.   There are a myriad of choices in the marketplace for prospects and customers seeking the products and services of your industry. So, how does your organization – and the professionals who work with you – stand out from the plethora of competitors?